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Marketplace Masters Conference and Expo Agenda
Come Learn the most effective marketing methods in the new social and digital age.

Marketplace Master does it right! We aren’t just trying to sell you goods, we want to provide expert educationals from the best in the industry! We have built our conference on sessions developed from the hard work of focus groups, educators, researchers, and industry experts. Receive training from highly recognized automotive industry sales and marketing experts! You will get more out of these 3 days than you have at any other conference and expo.

September 6th
7th and 8th 2017

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Opening Day Kick Off
Unlike other conferences, we have outstanding benefits for those that show up early and get in the first day. We wanted to give you such a packed out event, with the most incredible benefits, that showing up early is really worth it!


POWER PROSPECTING – Sell 30+ Cars a Month

Fran Taylor is famous nationwide for his impactful and highly effective training in new customer prospecting. He teaches sales managers and sales staff how to reach outside the dealership and draw in car buyers. This has been so successful that he has sold out his trainings across the country.

Early Adopters Workshop Intensive – 4:00PM to 6:00PM

In this session, we will have tables out with over 15 EXPERTS that are ready to go one-on-one with you about your dealership. Bring your laptops to this session and you will get personal one-on-one consultations. This gives you the best way to navigate the rest of the conference! All of the consultants are from reputable companies with representatives who you can speak with on the Exhibit hall floor.


The Meet-Market is an exclusive opportunity to meet the exhibitors in a more intimate setting. You can quickly review their information and meet some their staff. Each exhibitor in the Meet-Market has a table and a chance to set appointments with you for later during the Exhibit hall. We will be offering cocktails and giving conference Information to dealers at this time. We expect most of the early arrivers to be at the Meet-Market as it directly follows the Early Adopters Workshop Intensive.

2 Full Days of General Sessions

General sessions will be held in the main conference hall, as well as at our exhibit hall break-out educational. In these two packed days of general sessions, you will hear from over 20 experts in the industry. All general sessions will be hosted by DJ Harrington.

Our second session break out trainings and talks will be announced closer to the show. We have all of our main conference hall speaker line ups for you to review below!

Keynote Speakers Day 1
Coffee with Exhibitors 7:00 to 8:00

DJ Harrington

Staying Genuine in a Changing Marketplace

8:00AM - 8:55 AM


Demystifying Digital Marketing

9:00 AM - 9:55 AM

Mark Tewart

Top 5 keys to successfully managing any dealership

10:00 AM - 10:55 AM

Peter Bordes

Social and Local Audience Development

11:00AM - 11:55 AM

Lunch with Exibitors

Concentrated Expo Hall hours

12:00 AM - 1:55 PM

Don Reed

Maximixe sales opportunites in your service department

2:00 PM - 2:55 PM

Tom Stuker

Building a winning sales team

3:00PM - 3:55PM

Jimmy V. & Travis Miller

Bring Your Customers To You With Gravitational Marketing

4:00 PM - 4:55 PM


Concentrated Expo Hall hours

5:00 PM - 8:55 PM

Vendor Awards

Vendors only special award show!

9:00 PM - 9:55 PM

Keynote Speakers Day 2

George Dans

Quit texting and start selling today!

8:00 AM - 8:55 AM

Steve Maher

Effective Measurement of Buyer Satisfaction

09:00 AM - 9:55 AM

Peter Martin

Video tesimonials and the power of online reviews

10:00 AM - 10:55 AM

Tim Kintz

Relentless Leadership: Dominate NOW & Build the Future!

11:00 AM - 11:55 AM

Lunch with Exhibitors

Concentrated Expo Hall hours

12:00 PM - 1:55 PM

Jerry Thibeau

Phone Ninja's - Empower Your Staff To OWN The Phones!

2:00 PM - 2:55 PM

Fran Taylor

Know your prospecting tools

3:00 PM - 3:55 PM

EXPO hour prize give away

4:00 PM - 4:55 PM

Expo Hall Stage Day 1
Coffee with Exhibitors 7:00 to 8:00

Susan Burke - 700 Credit LLC

To Be Announced

8:00 AM - 8:25 AM

DJ Wehby - Horsepower 360 Marketing

Talk focus To Be Announced

8:30 AM - 8:55 AM

Tim Byrd - DealerRE

Reinsurance, It's what Smart Dealers Do!

9:00 AM - 9:25 AM

TBA - Solutions by Text

Talk focus To Be Announced

9:30 AM - 9:55 AM

Aaron Johnson- Dealer Assist Now

To Be Announced

10:00 AM - 10:25 AM


Debuting MyCarFax

10:30 AM - 10:55 AM

Enhancing the Customer Experience Panel - Presented by Brian Ankney

Colors On Parade, Eco Pro Products(Jerry Biller), National Credit Center(Susan Lovett), See Tek Corp

11:00 AM - 11:55 AM

Lunch with Exhibitors

Concentrated Expo Hall hours

12:00 PM - 1:55 PM

Scott Carlson - Auto Zoom

F&I Metrics & Scoring Your Customer To Be Successful!

2:00 PM - 2:25 PM

Shayan Rostam - Cars Marketing

Increase SEO with Digital Automotive Real Estate

2:30 PM - 2:55 PM

Bill Neylan - Tax Max

Ca$hing in on Tax Season NOW!!

3:00 PM - 3:25 PM

Kenny Atcheson - Dealer Profit Pros

How To Build A Viral Referral Network

3:30 PM - 3:55 PM

Paxton Wright- PrimaLend Capital

How to obtain the Capital you need to grow your business

4:00 PM - 4:25 PM

Hormann Flexon

Talk focus To Be Announced

4:30 PM - 5:00 PM

Expo Hall Stage Day 2

Fixed Operations Service Workshop (Hosted by Don Reed and staff)

Hands on workshop for the service department of your dealership

9:00 AM - 9:55 AM

Shannon Everhart (Gravitational Marketing)

Make Your Dealership the "A-Team"

10:00 AM - 10:25 AM

Best Marketing Strategies Panel speakers (Presented by Brian Ankeny)

Dealercue (TBA), Dice Services (Andrey Kechik), Apogee Invent (Dwight Calwhite), Auto Search Technologies (Chris Jackson)

10:30 AM - 11:25 AM

Matt Curtis - Cloud Touch

How To Create An Interactive Customer Experience

11:30 AM - 11:55 AM

Lunch with Exhibitors

Concentrated Expo Hall hours

12:00 PM - 1:55 PM

Ariad Sommer - Ituran

Talk focus To Be Announced

2:00 PM - 2:25 PM

Cody Healey - Diamond Warranty

Work Smarter, Sell Faster

2:30 PM - 2:55 PM

Bill Neylan - Tax Max

Ca$hing in on Tax Season NOW!!

3:00 PM - 3:25 PM

Michael Sanders -

Full Motion Walk-Around Videos Made Easy! Take your merchandising to the next level with "REAL" full motion walk around videos

3:30 PM - 3:55 PM

Brent Albrecht - Friendemic

Talk focus To Be Announced

4:00 PM - 4:25 PM

Timmy James - Flick Fusion

Talk focus To Be Announced

4:30 PM - 4:55 PM

Our Expo and Conference coming in September 2017 will be off the chain! Get a full 3 days of amazing education, fun and industry intel
This will be a full 3-Day Conference with over 120 vendors and two major conference areas packed full of fun and education.
Get Conference Passes Now!

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